because love is more than a mere emotion... part of the problem in today's culture is that love has become nothing but romantic feelings, butterflies, warm fuzzies... this is a modern post-Enlightenment innovation and is has wrecked our culture.... whereas love in the scriptures is much deeper and profound than those passing fleeting emotions... when a husband and woman say "I do" at the altar they are promising to love one another forever... sadly many times they think that this means, as well, that they will continuously experience the initial stages of what it felt like when they first fell in love... but the love that they promise one another ought to be a promise to care for one another, to uphold the other, to support them, to stand by them, even when they "don't feel like it", thusly, we would not have the trouble with so many divorces premised upon the very shallow idea and reason "I just don't love him/her any more"... how selfish! how shallow! .. after all, the love we are supposed to mirror to others is that which commands us to even love our enemies, and we surely do not feel like ever doing that! And we are to reflect the love of the Savior who loves His Bride, loved her while she was totally unlovable, when she did not and does not deserve it. So too, I am to love my wife... not just "when I feel like it"... but forever, this kind of love can only be found in Christ and loving others this way can only be possible by extending the very same kind of love we as Christians have been given.
blessings,
ken